Sales are booming for alternative meats. Are plant-based burgers just a fad? Here’s everything you need to know:
Why are meatless burgers so popular?
Food scientists believe they’ve achieved a kind of alchemy, making plants look and taste like meat. Global sales suggest they’ve largely succeeded. All-plant burgers, nuggets, meatballs, and sausage patties exploded in popularity last year, driven by California-based Beyond Meat and Impossible Foods. Beyond had 2019’s most successful IPO and gained a presence in 20,000 U.S. grocery stores plus 53,000 fast-food restaurants such as Dunkin’ Donuts and Carl’s Jr., while McDonald’s is testing a Beyond Burger in Canada.