The 260th Giving Tuesday of the year

Today is Giving Tuesday. Or perhaps more accurately, it is roughly the 260th Giving Tuesday of the year. Between the coronavirus pandemic, the summer’s Black Lives Matter protests, and the election season, Americans have been opening their wallets for months now in order to help friends, neighbors, and strangers — which, of course, makes a single day dedicated to giving seem almost comically meager. Giving Tuesday? Really, where have you been?

In previous years the day might have stood as a reminder that this season is not exclusively about the accumulation of discounted stuff; coming at the end of a chain of named shopping days (Black Friday, Small Business Saturday, Cyber Monday), it guilted you into donating whatever you had left over from the weekend’s doorbusters.


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