SINGAPORE: Singapore Airlines (SIA) will proceed because the title sponsor of the Formula 1 Singapore Grand Prix for three extra years, beginning with this yr’s race which might be held from Sep 30 to Oct 2, the airline stated in a press launch on Saturday (May 14).
SIA first signed on because the title sponsor in 2014, and subsequently prolonged the association in 2018 and 2020 for two years respectively.
The new extension will see SIA keep on because the title sponsor of the Singapore Grand Prix till the 2024 race.
The race was beforehand sponsored by Singtel from its inaugural version in 2008 till 2013.
The Singapore Grand Prix is about to return after a two-year absence because of the COVID-19 pandemic.
A contract for Singapore to host Formula 1 races for another seven years was signed in January this yr. This was the fourth contract renewal for Singapore, and the seven-year extension is the longest for the race to this point.
“This year’s highly anticipated Formula 1 Singapore Grand Prix will be an important milestone for Singapore, marking the return of a major international sporting event to the city after a two-year disruption due to the pandemic,” stated SIA’s govt vice chairman for business Lee Lik Hsin.
Mr Brandon Snow, managing director of business for Formula 1, stated: “We are pleased that Singapore Airlines will continue to be the title sponsor of the Singapore Grand Prix for another three years.”
Mr Snow stated that the Singapore Grand Prix “is the original F1 night race” and “an iconic Formula 1 event loved by fans and drivers”.
Source : channelnewsasia.com